The launching programme of the “Jan Bhagidari Abhiyan – Sabse Door, Sabse Pehle” IEC Campaign for Kohima District was held at the Deputy Commissioner’s Conference Hall, Kohima on 22nd May 2026 with the objective of strengthening awareness and outreach on various government welfare schemes and ensuring last-mile delivery of services to the people.
The campaign, inspired by the vision of the Prime Minister for Viksit Bharat, focuses on empowering tribal communities, enriching tribal heritage and ensuring tribal rights through grassroots participation and coordinated departmental efforts. Activities under the campaign include Jan Sunwai, awareness generation programmes, village immersion, entitlement resolution and community outreach initiatives.
Launching the campaign, Deputy Commissioner Kohima, B. Henok Buchem, NCS, said the initiative reflects the Government’s commitment towards inclusive governance and ensuring that development reaches every section of society, particularly those residing in remote and underserved areas. He said the theme “Sabse Door, Sabse Pehle” signifies that communities living in the farthest areas should become the foremost priority of governance and public service delivery.
The Deputy Commissioner stated that Nagaland’s unique geographical terrain and socio-cultural diversity present both opportunities and challenges in governance and service delivery. He said the campaign aims to strengthen the connection between the administration and the people by bringing government services closer to the grassroots and ensuring that no citizen is left behind.
Highlighting the importance of people’s participation, Buchem said development becomes meaningful only when citizens become active stakeholders in the process. He added that the campaign is not only about implementation of schemes, but also about building trust, listening to public grievances and encouraging community participation for the welfare of society.
He informed that various departments would undertake awareness activities, outreach programmes, service delivery camps and interactions with local communities during the campaign period. Efforts would also be made to ensure that eligible beneficiaries are connected with welfare schemes and essential services in a transparent and accessible manner.
The DC further acknowledged the role of village councils, churches, youth organizations, women groups and civil society organizations in supporting developmental initiatives and maintaining social harmony in the district. He appreciated the efforts of officers, field functionaries, frontline workers and volunteers involved in the campaign and called upon all stakeholders to work together so that the benefits of development reach every village, every household and every citizen across the district.
Speaking at the programme, Divisional Forest Officer, Kohima, Dr. Sevono Seletsu, said the “Jan Bhagidari Abhiyan – Sabse Door, Sabse Pehle” campaign was being launched to ensure that government services and welfare schemes reach even the furthest sections of society through active people’s participation and convergence of all departments. She stated that according to the 2011 Census, India has a tribal population of over 10.5 crore, with states such as Mizoram, Nagaland and Lakshadweep having some of the highest tribal population percentages in the country.
Dr. Seletsu said the Government has introduced various schemes and initiatives for the upliftment and welfare of tribal communities, including Particularly Vulnerable Tribal Groups (PVTGs), of which five have been identified in Nagaland. She said the main objective of the campaign is to create awareness on the various schemes and services available for the people and to ensure that benefits reach eligible beneficiaries at the grassroots level.
Calling for coordinated efforts among all departments, she urged officials to revisit implementation strategies and work towards achieving 100 percent coverage under various welfare schemes and services.
The programme was chaired by EAC Kezocha, Zerutso Kesiezie. Various officials, representatives of different departments and stakeholders attended the launching programme.
(Molungnenla, IA Kohima)
